Words and expressions

　　convey vt. carry; take from one place to another; transport 傳送；運(yùn)載

　　A bus conveys passengers from the train to the boat. 一輛公共汽車把旅客從車站送到碼頭。

　　vt. serve as a means of carrying; conduct; transmit 轉(zhuǎn)達(dá)；表達(dá)

　　Please convey my thanks to your wife. 請(qǐng)向你的妻子轉(zhuǎn)達(dá)我的謝意。

　　advertise vt. to make public announcement of, especially to proclaim the qualities or advantages of (a product or business) so as to increase sales 做廣告

　　It has been advertised in the magazine. 已在雜志上刊登了廣告。

　　vi. to call the attention of the public to a product or business做廣告

　　The company advertised for a new secretary. 公司登廣告招聘一名新秘書。

　　advertiser n. 廣告商；登廣告者

　　The report gives advertisers a new picture of women today.

　　這份報(bào)告使廣告商對(duì)今日婦女有了新的認(rèn)識(shí)。

　　brand n.[c] a trademark or distinctive name identifying a product or a manufacturer商標(biāo)；牌子

　　What brand of soap do you like? 你喜歡什么牌子的肥皂？

　　consideration n.[u] thinking about something 考慮

　　After much consideration, I accepted the offer. 經(jīng)過仔細(xì)考慮我接受了這個(gè)提議。

　　n.[u] being thoughtful and careful about peoples feeling 體諒；關(guān)心

　　We should have consideration for the rights of others. 我們應(yīng)當(dāng)為別人的權(quán)利著想。

　　take into consideration 考慮

　　charge n. words that a policeman says when he catches someone who has done wrong 指控；控告

　　The man went to court on a charge of stealing. 這人被指控盜竊，進(jìn)了法院。

　　n. payment asked for something 收費(fèi)；要價(jià)

　　These books are free of charge. 這些書是免費(fèi)的。

　　n. responsibility; trust 責(zé)任；委托

　　I put the children in your charge. 我將孩子委托你照顧。

　　in charge of 負(fù)責(zé)

　　I am in charge of this department. 我負(fù)責(zé)這一部門。

　　loss n. losing 喪失；丟失

　　He told the police about the loss of his car. 他告訴警察他的小汽車丟了。

　　n. something that is lost; waste 損失；浪費(fèi)

　　His death is a great loss to the country. 他的逝世對(duì)國(guó)家是一個(gè)巨大的損失。

　　blame vt. to say that a person did something wrong 責(zé)怪

　　The driver was not to blame for the traffic accident. 那次交通事故不應(yīng)該責(zé)怪司機(jī)。

　　n. the state of being responsible for a fault or an error; culpability 責(zé)備；譴責(zé)

　　The car driver took the blame for the accident. 汽車的司機(jī)承擔(dān)了事故的責(zé)任。

　　mislead to lead into error of thought or action, especially by intentionally deceiving 使誤解；使誤入歧途

　　Dont let his friendly manner mislead you into trusting him.

　　不要讓他那種友好的態(tài)度使你誤信他。

　　misleading adj. tending to mislead 使人誤解的；欺騙的

　　Your words were rather misleading. 你所說的話頗容易引起誤解。

　　broadcast vt. to send out or communicate, especially by radio or television播放；播出 (broadcast, broadcasted; broadcast, broadcasted)

　　The agency broadcast an urgent appeal for medical supplies.

　　代理商通過電臺(tái)緊急呼吁要求藥品供應(yīng)。

　　vi. to transmit a radio or television program for public or general use; to be on the air播放(節(jié)目)

　　The station begins broadcasting at 6 a.m. 電臺(tái)早晨 6:00開始播音

　　post vt. fasten (a notice) up in a place where it can easily be seen 張貼

　　The names of the members of the team will be posted up today.今天將貼出這個(gè)隊(duì)成員的名單。

　　hand in hand holding each others hands; together 手拉手；共同地

　　They walked away hand in hand. 他們手拉手地離去了。

　　react vi. to act in response to or under the influence of a stimulus or prompting:反應(yīng)；作出反應(yīng)

　　Our eyes react to light. 我們的眼睛對(duì)光起反應(yīng)。

　　vi. 反對(duì)；反抗[against]

　　The people soon reacted against the cruel system. 人們不久便起來反抗暴政。

　　annoy vt. to cause slight irritation to (another) by troublesome, often repeated acts

　　使生氣；使煩惱

　　These flies are annoying me. 這些蒼蠅真讓人討厭。

　　vi. to be annoying 招人討厭；惹人煩惱

　　A fly keeps annoying. 一只蒼蠅總在煩我。

　　annoying adj. causing vexation or irritation; troublesome 討厭的；惱人的

　　an annoying cough 一聲惱人的咳嗽

　　critic n.[c] a person who is critic by profession 批評(píng)家，評(píng)論家

　　These critics have agreed to his arguments. 這些評(píng)論家已同意他的論點(diǎn)。

　　accuse vt. charge with doing something wrong or having broken the law 控告；告發(fā)

　　She accused him of theft. 她控告他行竊。

　　associate vt. to connect or join together; combine聯(lián)合；結(jié)合；聯(lián)系

　　They are associated with him in business. 他們?cè)诠ぷ魃吓c他有關(guān)系。

　　vi. to connect in the mind or imagination 聯(lián)想

　　What do you associate with such a heavy snow? 這樣一場(chǎng)大雪你有什么聯(lián)想?

　　get across (a viewpoint, etc.) become clear or understandable; make(a viewpoint,etc.)clear or understandable 被人理解；傳播

　　He got his meaning across. 他把意思講清楚了。

　　appeal vi. to make an earnest or urgent request, as for help懇求；呼吁

　　The government is appealing to everyone to save water. 政府呼吁每個(gè)人節(jié)約用水。

　　vi to make or apply for an appeal 上訴，申訴

　　The victims families of the murder have appealed to the Supreme Court.

　　謀殺案的被害家屬已經(jīng)上訴最高法院。

　　vi. to be attractive or interesting 有感染力；有吸引力

　　Does the idea of working for a venture company appeal to you?

　　你有沒有興趣到合資企業(yè)去工作?

　　n. an earnest or urgent request, entreaty, or supplication 呼吁；懇求

　　n. a resort or application to a higher authority, as for sanction, corroboration, or a decision

　　呼吁；上訴

　　a court of appeal 上訴法庭 a direct appeal 直接上訴

　　n. the power of attracting or of arousing interest 吸引力；感染力

　　a city with appeal for tourists 對(duì)游客有吸引力的城市

　　appeal to v. 呼吁；上訴；有吸引力

　　He appealed to us for support. 他懇求我們的支持。

　　This poem makes an appeal to the emotions. 這首詩(shī)有動(dòng)人情感的力量 [有感染力] 。

　　frequent adj. common, habitual, repeated many times 常常發(fā)生的；頻繁的

　　Snows are frequent in this area during December. 這個(gè)地區(qū)十二月下雪是常事。

　　figure n.[c] a written sign for a number 數(shù)字

　　The figures are not accurate. 這些數(shù)字不精確。

　　n.[c] how much money something costs 價(jià)格

　　We bought the house for a high figure. 我們高價(jià)買了這棟房子。

　　n.[c] a shape or drawing 圖形；畫像

　　That is a geometrical figure. 那是個(gè)幾何圖形。

　　n.[c] shape of a person or animal in stone, metal, or wood 塑像，雕像

　　This is the figure of Lu Xun in marble. 這是魯迅的大理石雕像。

　　n.[c] a person, a character, 人物

　　He was one of the great figures in history. 他是歷史上的偉大人物之一。

　　salesman n. someone whose job is to sell goods售貨員；推銷員

　　The salesman showed her nearly all the hats in the shop.

　　該店員幾乎將店中所有帽子都拿給她看了。

　　saleswoman n.女售貨員；女推銷員

　　profit n. the return received on a business undertaking after all operating expenses have been met盈利；利潤(rùn)

　　Newspapers make a profit from [out of] the advertisements they carry.

　　報(bào)紙由其所刊登的廣告獲取利益。

　　v. 有利/益于

　　A wise person profits by [from] his mistakes. 智者由自己的過失中得到教益。

　　It will not profit you to do so. 那樣做對(duì)你不會(huì)有益處的。

　　campaign n. a battle戰(zhàn)役

　　a campaign to take the enemy city 攻克敵人城市的戰(zhàn)役

　　n. a movement with a political or business purpose （政治或商業(yè)上的）運(yùn)動(dòng)；活動(dòng)

　　a campaign to stop people drinking when they drive 禁止人們?cè)陂_車時(shí)飲酒的運(yùn)動(dòng)

　　an advertising campaign 廣告活動(dòng)

　　vi. take part or serve in a campaign 從事活動(dòng)；參加運(yùn)動(dòng)

　　They campaigned for human rights. 他們參加了人權(quán)運(yùn)動(dòng)。

　　policy n.[c] the general plan of a government, business, company, etc. 方針；政策

　　What is the government policy on education? 政府的教育政策是什么？

　　n. a course of conduct; a plan of action 計(jì)策

　　Honesty is the best policy. 誠(chéng)實(shí)是上策。

　　spokesman n. a man who speaks on behalf of another or others發(fā)言人；代言人

　　spokeswoman n. a woman who speaks on behalf of another or others

　　女發(fā)言人；女代言人

　　illegal adj. wrong, not allowed by law 不合法的；犯法的

　　It is illegal to drive when you are drunk.. 喝醉了酒開車是違法的。

　　keep an eye out for 當(dāng)心；警惕

　　bait n. 誘餌；魚餌

　　target n. what you are trying to hit when you shoot a bullet or arrow 靶子；目標(biāo)

　　The hunters target was a wild animal. 這個(gè)獵人的目標(biāo)是一只野獸。

　　n. something we aim to do or get 目標(biāo)；指標(biāo)

　　This book will be the target of bitter criticism. 這書會(huì)成為嚴(yán)格批評(píng)的對(duì)象。

　　bullet n.[c] a shot fired from a gun 子彈；槍彈

　　Every bullet has its billet. 每顆子彈都有歸宿。

　　sneaker n. a sports shoe usually made of canvas and having soft rubber soles運(yùn)動(dòng)鞋

　　nutritional adj. 營(yíng)養(yǎng)(品)的

　　nowadays [`nauEdeiz] adv. during the present time; now 現(xiàn)在；當(dāng)今

　　Nowadays, advertisements can be found everywhere in any big city.

　　現(xiàn)在,在任何一個(gè)大城市里,到處都可以看到廣告。

　　nephew n. son of your brother or sister 侄子；外甥

　　He was a nephew of my friend. 他是我朋友的侄子。

　　waitress n.[c] a woman or girl who serves food in a restaurant女服務(wù)員

　　The waitress is bringing the soup. 女服務(wù)員正把湯端來。

　　hostess n. a female host; the wife of the host女主人

　　The hostess brought us out a pot full of steaming coffee.

　　女主人給我們拿出一滿壺?zé)釟怛v騰的咖啡。

　　bridegroom n. a man who is about to be married or has recently been married新郎

　　heroine n. most important woman in a story, play, etc. 女主角；女主人公

　　n. very brave woman or girl女英雄

　　goddess n. female god 女神

　　Venus was a goddess worshipped by the Romans. 維納斯是羅馬人信奉的女神。

　　promotion n. the act of promoting or the fact of being promoted促進(jìn)；促銷

　　the promotion of learning 學(xué)術(shù)的促進(jìn)

　　n. advancement in rank or responsibility 晉升

　　Our teacher has got a promotion. 我們的老師被提升了。

　　attach vt. to fasten, secure, or join系；附；粘[to, on]

　　The clerk attached a price tag to each article. 店員給每一件商品系上標(biāo)價(jià)簽。

　　vt to adhere, belong, or relate.附屬 [to]

　　This hospital is attached to our medical department. 這所醫(yī)院附屬于我們醫(yī)學(xué)系。

　　vt. to ascribe or assign 認(rèn)為有（重要性等）

　　attached no significance to the threat 不重視這種威肋

　　legend n. an unverified story handed down from earlier times, especially one popularly believed to be historical 傳奇；傳說

　　There is a legend that 有一個(gè)傳說,說是。

　　slogan n. a phrase expressing the aims or nature of an enterprise, an organization, or a candidate; a motto標(biāo)語；口號(hào)

　　a phrase used repeatedly, as in advertising or promotion 廣告語

　　catchy adj. attractive or appealing 吸引人的

　　a catchy idea for a new television series 為一部新電視系列劇出的吸引人的主意

　　adj. tricky; deceptive 有圈套的；欺騙的：

　　a catchy question on an exam 考試中設(shè)有陷阱的題目

　　point out tell about or show something 指出

　　He pointed out the importance of the work. 他指出這一工作的重要性。

　　discount vt. to sell or offer for sale at a reduced price 打折

　　n. a reduction from the full or standard amount of a price or debt 折扣

　　n. attributive. often used to modify another noun（定語名詞）

　　a discount market; discount merchandise 打折商場(chǎng)；打折商品

　　make sense have a meaning that you can understand 有意義；講得通

　　I cant follow these instructions----they dont make sense.

　　我不理解這些指示--根本講不通嘛。

　　bonus n. something given or paid in addition to what is usual or expected 額外給予的東西

　　n. a sum of money or the equivalent given to an employee in addition to the employees usual compensation 獎(jiǎng)金

　　n. a sum of money in addition to salary that is given to a professional athlete for signing up with a team 津貼

　　Those who put in many hours of overtime will receive a percentage of their salary as a bonus.

　　那些付出許多加班時(shí)間的人將得到相當(dāng)于其工資的一部分作為獎(jiǎng)金。

　　context n.[c] the parts directly before or after a word or sentence上下文

　　We can often tell the meaning of a word from its context.

　　由上下文，我們可以知道一個(gè)字的意思。

　　Tetsuya Komuro [`testjB: `kRmurEu] 小室哲哉